Cardlink, a Worldline brand, celebrates Customer Experience Day

Through an internal event, full of insightful and fun moments

In celebration of Customer Experience (CX) Day, Cardlink, a Worldline brand, hosted an internal event focused on the heart of excellent CX: emotional intelligence and empathy.

Customer Experience Day is a global celebration dedicated to enhancing the impact of exceptional customer experiences, while at the same time honoring the teams working on the frontlines of the customer journeys. This day focuses on everything that matters: appreciating the teams who drive positive interactions with customers, creating for them unforgettable experiences and bonds with the brand-business. Customer service is not a flashy part of business but an essential one. In fact, did you know that 70% of customers are willing to pay more for products and services from brands that are known to provide seamless customer experience?

That said, Cardlink a Worldline brand, valuing CX as well as its dedicated team that makes the best for providing customer service that thrills, would not miss the chance to celebrate CX day making the extra mile through an empowering event.

The event began with an inspiring online speech from Sandra Thompson, an expert in emotional intelligence and its role in creating customer experiences that matter. Sandra highlighted how understanding basic neuroscience can enhance customer interactions, emphasizing that customers need to feel valued and listened to — a feeling that builds loyalty. She explained that our brains are naturally drawn to seamless experiences and prefer certainty, suggesting that a positive tone, attentive language selection, and even non-verbal cues are essential to reducing customer uncertainty and fostering trust.

Sandra also shared practical tips on self-management and mindfulness, encouraging everyone to “create a pause” before responding to challenges. This, she noted, is the key that brings humanity into interactions and allows us to connect with customers in a genuine and impactful way.

Following Sandra’s presentation, Ioannis Kitixis, Country Head & Managing Director Worldline in Greece, reinforced the importance of a human-centered approach in customer service, underscoring that putting people at the core of CX is crucial for lasting impact.

The event concluded with an internal gathering at the company’s premises, where colleagues enjoyed a delicious lunch, captured fun moments at the photo booth, and connected in a warm, festive atmosphere. It was a memorable day that empowered company’s commitment to creating meaningful, human-centric customer experiences.

Do you want to learn more about Emotional Intelligence and Customer Experience? You can follow Sandra Thompson’s LinkedIn profile, here.